art©

so I'm in computer apps watching art&copy, so far in the first 5 minutes of the documentary is ok. this guy is talking bout how he works for a company that puts up build board posters, and his family history how his dad and his grandfather did as well
there is another guy name George Lois who designed slogans and help save MTV. he has helped just about every business grow bigger and better ex:


Jeff- California milk design "GOT MILK"
Ralph and Calvin- Tommy Hilfiger

but this movie basically talks about great ways of advertising. ways of challenging your mind and getting people to buy your product